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Marketing Your Business

Whether retailer or designer, business grows when consumers know where and how to find you. We're sharing the tips and strategies for marketing your business online and off. 

Showroom-of-the-Year-Awards
We all have a story to tell. In this issue, check out our profiles on the Showroom of the Year Award winners, where they offer their thoughts on the future and share the biggest risks they've taken.

Storytime

"Tell me a bit about yourself.”   No matter how many times I’ve been asked that question (or a variation of it) in networking circles, I will unabashedly say that my inner monologue still hesitates…
Facebook-Social-Media-Pixel
Learn more about your website visitors with Facebook Pixel. (Photo: Hamza Butt via Sole Treadmill)

Facebook Ads Manager: How to Set Up a Facebook Pixel

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook,…
(Photo: Pexels)
(Photo: Pexels)

Think Like a Digital Marketer

We asked digital marketing gurus Amanda Churchill, Director of Digital Strategy at MLCworks, and Taylor Toledo, Director of Marketing at Kerrie Kelly Companies, for their best advice and tips for…
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Ready write an ad? These tips will help. (Photo: Hamza Butt via Sole Treadmill)

Facebook Ads Manager: How to Write Killer Ad Copy

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook,…
(Photo: www.istockphoto.com, rawpixel)
(Photo: www.istockphoto.com, rawpixel)

How Well-Executed Events Can Win Millennial Business

One of the most effective ways to market a company, develop meaningful relationships and increase brand loyalty is to host a top-notch event for clientele. This is true for all consumers, but…
(Photo: www.istockphoto.com, hakule)
(Photo: www.istockphoto.com, hakule)

How to Convert Online Traffic Into Foot Traffic

More than any other generation, Millennials disrupted the traditional marketing flow. They’re not impressed with cartoon leprechauns or flashy TV ads, and they value experience and convenience. To…
Get the best tips for creating great audiences. (Photo: Christophe BENOIT via Flickr)
Get the best tips for creating great audiences. (Photo: Christophe BENOIT via Flickr)

Facebook Ads Manager: All About Audiences

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook,…
Photo: www.Istockphoto.com, RAWPIXEL
Photo: www.Istockphoto.com, RAWPIXEL

Marketing to Millennials

With more than 80 million Millennials in the United States today having an estimated annual buying power of $200 billion, the race is on for brands to capture the business of this “new” consumer.…
Ads for your business can appear on desktop and mobile screens. Ads Manager will show you how. (Photo: Facebook)
Ads for your business can appear on desktop and mobile screens. Ads Manager will show you how. (Photo: Facebook)

Facebook Ads Manager: How to Create a Basic Facebook Ad Campaign

With 1.94 billion monthly active users, Facebook continues to be the dominate social media platform. No matter your target demographic, you can find them posting, sharing and commenting on Facebook,…
furniture blog topics
Millennials want good furniture. It's up to the industry to teach them how to buy. (Photo: Caracole)

5 Blog Topics to Teach Millennials About Buying Furniture

The comments sections of news articles can be some of the most enlightening places on the internet (provided you stay off hard news comment sections). A comment from the article "Why Does This Couch…
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