Smarts
4 Ways To Improve Your Product Pages
If you sell products on your site, you know your product pages need to provide your visitors striking product images, strong descriptions and details on specifications. But if you want to go beyond…
What Light Sources Will Fade Artwork and Fabrics?
It's inevitable: Fabrics and artwork will fade over time, but that fading can slow down with the right care. To help your clients take better care of their new fabrics and artworks, Lighting Doctor…
How to Localize Your SEO
As the days of yellow pages and landlines become a distant memory, local consumers can find businesses in their area in a matter of seconds online. You want your online pages to rank well locally so…
Style Board: Eco Style
Making environmentally friendly furniture, lighting and decor selections will not only affect the planet positively, but it can contribute to personal wellness. This new crop of sustainable products…
How to Advertise on Pinterest
At nearly every market this year, four social media platforms keep cropping up in conversations between retailers and interior designers: Facebook, Instagram, Houzz and Pinterest. We already know how…
Ethan Allen Opens New Design Center in Chicago
Ethan Allen announced last week that it has opened a new Design Center in Chicago’s Lincoln Park neighborhood.
Featuring nearly 9,000 square feet of floor space, the Design Center has exposed…
Steelcase Announces Relationship with FLOS
Steelcase announced last week a new partnership with FLOS, an Italian decorative lighting group. The office furniture company plans to start offering a collection of FLOS lighting products throughout…
Nourison and Christopher Guy Team Up with New Luxury Rug Collection
What do you get when you cross a luxury furniture manufacturer and award-winning floor coverings? A new rug collection that's going to feel luxurious underfoot.
Nourison and Christopher Guy…
CODARUS to Open To-The-Trade Showroom in Laguna Design Center
This October, CODARUS, a multi-line showroom and national sales organization, continues its expansion into the West Coast opening a nearly 10,000-square-foot to-the-trade showroom in the Laguna…
Creating an Experience in Chicago's Clive Christian Showroom
If there was one word on everyone's lips at the American Lighting Association conference in Vancouver, Canada, last week, it was experience: how to create an experience to bring customers to the…