Lighting Designer
Information for and about residential lighting designers.
Website and E-Newsletter V. Social Media: Which Should You Prioritize?
We asked Leslie Carothers, CEO of The Kaleidoscope Partnership, speaker and expert on strategic planning and social media, for insight on how retailers and designers can balance their website and…
Charm School
Last month, the Lighting & Decor team attended the second annual ART + IDS Conference in Savannah, GA, where we basked in southern allure (and Spanish moss!), networked and learned, and donated…
Okay Google, Why Should I Have a Smart Speaker in My Showroom?
Are you Team Google or Team Amazon?
New research out last week found these two companies heavily competing in the smart home speaker race. As Canalys reports, Google beat Amazon for the first time…
2018: Year of the Smart Home, Part 2
Light + Building's “Smart Living in an E-House” exhibit was a mockup of an intelligent house, equipped throughout with cutting-edge smart products that provide greater comfort, safety and efficiency…
Light + Building Report: Design Recap
Our top five lighting trends from the bi-annual fair, held March 18-23 in Frankfurt, Germany.
Plant Life
Nui Studio
Mygdal Plantlights from Nui Studio not only light up the dark, they also bring…
Design Gone Digital
At the moment, Amazon cannot come through a computer screen and pierce a person’s ears, and for mainly that reason, Claire’s Inc., the teen and tween jewelry and accessories brand found in every…
3 Tips for Answering Q&As on Your Google My Business Page
Your lighting or home furnishings showroom has a solid Google My Business page with your address, hours of operation and phone number, and as long as that information doesn't change, your page…
Why Communication Can Make or Break an Interior Designer
Last night, interior designers and industry professionals gathered at Pagoda Red in Chicago's Fulton Market neighborhood for cocktails and a live taping of Nick May's The Chaise Lounge podcast. With…
How to Engage Your Customers' Senses to Create a Showroom Experience
It's always worth attending a seminar or two at a major market because you never know when the conversation might just turn. At ICFF this week during the Making, Marketing and Selling Design in a 24/…
Design Q&A: Relamp, The Printed Light Bulb
Over the last few years, the Edison bulb trend dominated at Lightovation and market centers across the country. So many companies from Hinkley to Stylecraft to Mitzi created fixtures designed to…