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HENRY

deagreez - stock.adobe.com
deagreez - stock.adobe.com

HENRY: The Demographic to Watch

Have you heard of HENRY? Coined by luxury marketing expert Pam Danziger, this group of High Earners Not Rich Yet make up 25 percent of U.S. households but account for 40 percent of spending. We asked…
HENRY, Pam Danziger
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