Effective immediately, Scranton Gillette Communications is pleased to announce that Katie Reeves has joined the Furniture, Lighting & Decor team as Integrated Media Advisor, responsible for print, digital and custom advertising sales, where she will foster the same consultative approach for which the brand, which reaches an audience comprised of home furnishings retailers and interior designers, is known.
Reeves has an extensive background as a publishing and marketing executive, with a focus on business and product launch, publications, advertising sales and management, event planning and brand marketing. She comes to Furniture, Lighting & Decor from Carolina Parent magazine, where she oversaw all aspects of print, digital and event advertising and marketing, and successfully drove company growth as the Publisher.
"We're excited to have Katie join our Furniture, Lighting & Decor team,” says Susan Jones, Publisher of the brand. “Her strong publishing, sales and marketing background, along with her consultative selling approach will be an asset to our customers in the home furnishings industry, as well as our brand."
Prior to her role at Carolina Parent magazine, Reeves held similar roles at Raleigh Metro magazine and Spectator Publications. In her new role with Furniture, Lighting & Decor, Reeves will be responsible for the following territories: west coast, Texas and southern central states.
"I look forward to being part of the Furniture, Lighting & Decor team, which showcases editorial depth, design expertise and strong client relationships in the home furnishings industry,” Reeves says. Look for Reeves at January markets in Dallas, Atlanta and Las Vegas. When not on the road, Katie will work from her North Carolina office, and can be reached at kreeves@sgcmail.com or 847.306.3029.
About Furniture, Lighting & Decor: Furniture, Lighting & Decor is the only comprehensive resource covering the whole home with features and educational content focused on the why behind what’s going on in the home furnishings industry, and where we’re headed. We connect retailers, designers and smart manufacturers driving the business.