The exclusive East Coast launch of Austin Allen James x StyleCraft Lifestyle Collection is coming to Fall High Point Market with even more eproducts than what first debuted at the summer markets. The expanded launch of StyleCraft’s new lifestyle collection will feature more than 90+ products in categories including furniture, casegoods, lighting, accessories, pillows, artwork, mirrors & wall decor.
Austin Allen James, Artist + Product Designer shared, “I am so proud of what we have created and how we have expanded our collaboration into a full lifestyle collection which will debut at Fall High Point Market. StyleCraft’s entire team has been incredible to work with and I am thrilled that they were able to seamlessly deliver my design visions — that our trade industry is going to absolutely love!”
This stylish lifestyle collection was created in collaboration with artist and product designer Austin Allen James and will debut during High Point Market. Each of the designs that StyleCraft created in collaboration with Austin will be on display during High Point Market. For buyers who want to experience the Austin Allen James x StyleCraft Lifestyle Collection, click on this link to preview the new collection in advance of market.
To welcome guests to StyleCraft’s official East Coast Launch Party and to invite them to experience the new collection, StyleCraft is hosting a special “Coastal Casual Happy Hour” event on Sunday, October 15 at 4 p.m., in their High Point Market showroom at 130 S Main St, High Point, NC 27260. The launch event will feature delicious catered hors d'oeuvres and champagne. Guests are encouraged to RSVP to reserve their spot on Eventbrite.
StyleCraft’s Rodney Leath commented, “Austin’s designs and the entire lifestyle collection are absolutely exquisite, and we can’t wait for the entire East Coast Design Community to experience Austin’s collection at one of the biggest shows of the year. With the response at our summer preview, which truly exceeded our expectations, we can’t wait to welcome buyers during our official “Coastal Casual” Launch Party on Sunday at 4 p.m. during High Point Market.”
Austin Allen James, commented about the collection, “My furniture and art are influenced by my everyday life living near the Gulf Coast. I capture energy and color in harmonious compositions. My goal is always to create a piece of art or furniture that grows more beautiful and precious through time, and I hope you will all enjoy my new lifestyle collection with StyleCraft."
StyleCraft’s collaboration with nationally recognized artist Austin Allen James launched in 2018 with a capsule collection of original art. Throughout the pandemic, Austin and StyleCraft worked to deepen their relationship and expand the collaboration into a fully realized lifestyle collection for a 2023 debut.
"I have always enjoyed working with Austin Allen James and I’m thrilled to see his collaboration with StyleCraft come to life at High Point Market,” Austin’s licensing agent Yudi Kaufman, YKD Associates, commented. “The new collection is a true masterpiece, seamlessly blending Austin's unique artistic vision with StyleCraft's commitment to creating stylish home décor."
StyleCraft, known as leaders in design and manufacturing with a history that spans more than four decades in the furniture industry, offers more than 4,000 SKUs with product categories that cover lighting, framed wall art, wall décor, mirrors, decorative accessories, and decorative accent furniture, and designs for dining, bar, living, occasional, and lounge furniture. Open to the trade, their company’s customers consist of retailers, designers, stagers, and hospitality purveyors all across the globe. Headquartered in Southaven, Mississippi, just south of Memphis. with a 400,000-square-foot, state-of-the-art distribution facility that also serves as an office, showroom, and warehouse. As well as trade showrooms in six states across the country, including High Point, North Carolina; Las Vegas, Nevada; Dallas, Texas; Atlanta, Georgia; and Tupelo, Mississippi. To learn more and experience their collections visit: Stylecraftonline.com
