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Classic Home Touts Successful Debut of New Brand Identity

Classic Home introduced a new brand identity at High Point Market. The company's Showplace showroom will be open year-round, starting in 2025.

11/06/2024
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Classic Home High Point Market Showroom
Classic Home unveiled a new brand identity at High Point Market.

Classic Home introduced its new brand identity and flagship showroom at High Point Market in October, setting a bold new direction for the company at Showplace 2400, the company said. The unveiling marked an exciting milestone for Classic Home, with a refreshed logo, updated color palette and refined aesthetic, celebrating the brand’s legacy of quality craftsmanship and forward-thinking design. 

The event began with an inspiring ribbon-cutting ceremony, complete with tray-passed champagne to toast "The Unveiling of a New Era" in collaboration with Andmore. The remodeled showroom now stands as Classic Home’s flagship location, designed to remain open year-round starting in 2025, and offers a fully immersive experience that allows visitors to explore Classic Home’s vision firsthand. “The rebranding and remodeled  showroom are a testament to Classic Home's journey toward innovation while staying true to our roots,” said Harpal Singh, CEO of Classic Home. “We want our customers to experience the best of both worlds — a nod to our heritage and an evolution toward the  future of design.” 

Every detail of the flagship showroom reflects Classic Home’s core values of quality, innovation and sustainable luxury. Curated vignettes highlight the brand's signature collections and newest American-Made collection, offering guests the opportunity to see,  touch and experience the artistry behind each piece. This transformative space invites design professionals, buyers, and enthusiasts alike to discover how Classic Home’s  timeless style continues to evolve, delivering a luxurious yet approachable experience. 

High Point Market attendees are encouraged to continue to visit the flagship showroom, soon to be a year-round destination for inspired, high-quality design, exemplifying Classic Home’s commitment to elevating living spaces with timeless elegance and craftsmanship. 
 

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