Home accent furnishings brand StyleCraft Home Collection is excited to announce their newest collaboration and the upcoming debut of a new lifestyle collection created with artist and designer Norman Wyatt Jr.
StyleCraft’s Rodney Leath commented, “Norman’s lifestyle collection is the perfect aesthetic blend with a sense of refined artistry that is all his own. Our team is thrilled and can’t wait for the entire Design Community to experience Norman’s collection at one of the biggest shows of the year. Come join us at High Point Market to experience why Norman Wyatt Jr. is renowned for his vision and creativity for the last two decades.”
Artist and designer Norman Wyatt Jr., founder of his namesake company, Norman Wyatt Home is known for the creation of trend-forward wall decor designs for the home decor industry for over twenty years. A native of Virginia, Wyatt draws much of his inspiration from the hues, textures, and nuances of his natural surroundings. Whether a misty coastal scene, an eclectic, modern abstract, or a rustic, earthy landscape, Wyatt is able to create a uniquely vast range of painting styles and subjects.
Wyatt shared insights into how he landed this high profile collaboration with StyleCraft which started in the end of 2019. “I was looking around on Linkedin one night…and the StyleCraft page was brought to my attention. I loved everything that StyleCraft was doing. So, I searched for the contact of the CEO of StyleCraft, and reached out to him directly. From our very first meeting he loved all of my artwork and the examples of my work that I shared on my social media, and asked me what I wanted to do with his company? My answer was, “Everything!” I’ve always had a vision of designing so much more than wall art, so the opportunity to collaborate with StyleCraft was a perfect match!”
StyleCraft, known as leaders in design and manufacturing with a history that spans more than five decades in the furniture industry, offers more than 4,000 SKUs with product categories that cover lighting, framed wall art, wall décor, mirrors, decorative accessories, and decorative accent furniture, and designs for dining, bar, living, occasional, and lounge furniture.
Wyatt added “In the midst of the pandemic, in th spring of 2021, Christy, the head of product development at StyleCraft’s sister company Harp & Finial, came across a ton of artwork and patterns of mine, and asked the CEO what the plans were with Norman. Before I knew it, my wife Maketah and I were flying to Memphis and Mississippi to meet everyone and discuss detailed plans for more. It was such an amazing fit…everything just seemed to be a perfect match, like it was meant to be. So, from Fall 2021 to now…I’ve been diligently working with Christy and Brooke…designing, sketching, conceptualizing, developing ideas, selecting materials and colors, all in preparation for the Norman Wyatt Home lifestyle launch to be realized!”
StyleCraft’s new Norman Wyatt Home Lifestyle Collection will debut at April High Point Market with over 150 skus, including artwork, lamps, sideboards, chairs, tables, mirrors, pillows, accessories, and much more. The initial launch for Norman Wyatt Home Lifestyle Collection was designed to offer three distinctive design styles, Coastal, Glam, and Rustic/Earthy, with the expansion of the collection and more categories and products to launch throughout 2024-2025 as the collection evolves.
Wyatt shares, “For my initial launch with StyleCraft I tried to focus on creating clean, fresh, modern products with a touch of artistic flair. One of my close designer friends refers to my look as “Refined Artistry” and I think that designers, buyers and StyleCraft’s customers are going to love what I have created.”
Market attendees are invited to experience StyleCraft’s new Norman Wyatt Home Lifestyle Collection in their showroom at 130 S Main St, High Point, NC 27260 during High Point Market (April 13-17, 2024). For guests looking to connect with the artist and StyleCraft’s newest designer, Norman Wyatt Jr., the exclusive launch for Norman Wyatt Home Lifestyle Collection will be held on Sunday, April 14, with a Press preview from 1-2 pm and followed by a Meet & Greet Event with Wyatt 2-4 pm. As a special bonus Meet & Greet attendees will be entered for a chance to win an original piece of art from Wyatt’s personal collection.
Wyatt commented about the collection, "I'm so blessed and excited to have partnered with an amazing company like Stylecraft....to have the opportunity to finally bring to life all of the creative ideas, visuals, and designs I can imagine, beyond just artwork. And the best part of being a product designer, is knowing that someone out there, is decorating and accenting a space, and is finding joy, pleasure, and pride in choosing something I created!"
Wyatt, who is not only an artist, musician, designer, husband and father is also an ordained Elder in Ministry. Wyatt shared, “My faith, and my relationship with God has been my never ending source of inspiration, fresh ideas, new concepts. etc. Growing up in a small rural town in Virginia, on a 20 acre stretch of family-owned land, I still draw inspiration from the colors, textures, and sounds of nature. I feel as if God has put something in my hands…and it shows up in many different ways. I've also been blessed with a beautiful, amazing wife and three incredibly talented children. My kids Elisha, Joshua, and Lydia, are also very artistically creative in their own unique way. So I’m establishing a creative legacy here…something my family can eventually take into the future and continue to grow.”
