High-end, custom home furnishings maker Century Furniture has announced the hire of Alexa Keaney as Director of Marketing and Justin Binnix as Vice President of Case Good and Outdoor Merchandising.
Keaney most recently worked with Theodore Alexander as Director of Marketing and prior to that Baker Interiors Group also as Director of Marketing. A graduate of NC State, Keaney holds a BS in Brand Management and Marketing. At Century, Keaney will be responsible for helping set strategic marketing goals for Century Furniture and Highland House, helping to create consistent and engaging content and driving the brands forward with the brands’ various customer groups.
Binnix joins Century after a long career with Niermann Weeks, most recently as President for several years. Prior to leading as President, Binnix held various positions, including Production and Factory Management as well as Product Design and Business Development. Educated in Architecture and Building Science, Justin brings a healthy mix of style and practical knowledge of design. At Century, Binnix will lead Century’s Case goods and Outdoor product development teams and be responsible for the strategic direction and growth of these product divisions.
“I am thrilled to be joining Century with its rich history, and talented, passionate people,” said Binnix. “I look forward to creating lasting designs and relationships in my new role.”
“We are excited to have both Alexa Keaney and Justin Binnix join our team for these key positions in our organization,” said Alex Shuford, III, CEO and President of Century Furniture and RHF Investments. “Justin brings with him a wealth of experience and leadership from a respected brand in our industry and we look forward to the contribution he will make to Century.”
