Caracole has named Paul Seston President. He assumes the role previously held by Jeff Young, who continues as Chairman of Caracole and Chief Branding Officer of MIBD (Markor International Business Division). In his new role, Seston will oversee everyday operations while providing leadership and direction for the continued growth of the brand.
Mark Feng, President of International Business at Markor Group, explained the strategic importance of the appointment: “I believe Paul is the best hire for our customers and employees. Paul fits perfectly with Caracole’s teamwork-oriented and highly entrepreneurial culture. He demonstrates tremendous potential to create value for our retailers, designers, partners and end users through his unique perspective. I welcome Paul to the Markor family.”
“I’m extremely happy to welcome Paul to the Caracole team as its new President,” says Young. “After interviewing dozens of candidates, both inside and outside of our industry, it became obvious that Paul’s experience and breadth of knowledge on multiple fronts make him the perfect choice to grow and enhance Caracole’s leadership position in the affordable luxury product space.”
Most recently, Seston served as Chief Operating Officer at Mitchell Gold + Bob Williams. He brings a wealth of experience in brand strategy, merchandising and operations as well as in-depth knowledge of technology, ecommerce and data-driven analytics. His 37-year career includes senior positions with global organizations such as AllSaints, CPEhr, The Kooples and Duchamp London.
“It is an honor to become part of the Markor organization and to join Jeff and the Caracole team,” says Seston. “Jeff and I share the vision of achieving domestic and global growth by focusing on the future of our industry without losing Caracole’s incredible brand DNA that’s synonymous with stylish, distinctive, personality-driven furnishings. As Caracole prepares to celebrate its first decade of supplying high-quality, affordable, American-designed luxury furniture, I look forward to guiding its future growth and development over the next decade.”
