Capitol Lighting Joins Forces with Bellacor Brand and Digital Properties

Capitol Lighting has acquired the Bellacor brand and its associated digital assets. This strategic move will enable Capitol Lighting to broaden its product offerings and support Bellacor’s established customer base with an enhanced shopping experience.
 
Capitol Lighting operates both retail and commercial showrooms and an e-commerce site under 1800lighting.com. The acquisition of Bellacor, an online retailer specializing in lighting and home décor, aligns with Capitol Lighting’s mission to offer a comprehensive selection of products and an exceptional digital shopping experience, according to a news release.
 
“We are thrilled to welcome Bellacor’s retail and professional customers into the Capital Lighting family,” said Ken Lebersfeld, CEO of Capitol Lighting. “This acquisition is a significant milestone that allows us to support and expand Bellacor's loyal customer base while offering an even broader selection of products and an improved digital experience. We are dedicated to maintaining the high standards that Bellacor’s customers expect and enhancing their overall shopping journey.”
 
As Capitol Lighting marks a century in business, the fourth generation, family-owned business is focused on ensuring a seamless transition for Bellacor customers, continuing to provide  exceptional service and quality, company officials said. The integration of Bellacor will further strengthen Capitol Lighting’s position in the lighting and home furnishings market.