Ashley Furniture has announced that it will highlight several key consumer lifestyle preferences in its furniture and home decor collections at the winter Las Vegas Market, running Jan. 27-31, 2019.
As part of the company’s winter product introductions in its showroom spaces spanning 150,000 square feet on B15 and B14, Ashley will feature home trends addressing a variety of consumer demographics and design options.
“Ashley provides a full line of furniture – from living room, bedroom and dining to mattresses, accessories and outdoor,” said Rick Coppola, President of Sales, U.S. and Canada for Ashley. “At every market, we feature new furniture designs in every category, innovating the latest trends and styles to meet consumer demands.”
At winter Las Vegas Market, Ashley will showcase product introductions that include contemporary, farmhouse, traditional and Boho, as well as metro and urban designs. Coppola said the company focuses on providing styles and selections that can “suit the tastes of any consumers” in fresh presentations for every market.
“In our Las Vegas versus Highpoint market showrooms — we never do the same thing twice,” he said. “Every market is different, innovative and trendsetting. We change the floorplan, the products shown and the selection at every event. With Ashley, it’s not about east versus west — it’s about what will make our dealers successful with ever-changing consumer demands.”
“Companies like Ashley underscore the value of investing in Las Vegas Market,” said Scott Eckman, President of furniture and home decor leasing. “From suppliers who are constantly creating new products that create excitement at retail to buyers who strive to keep their floors fresh and compelling, Las Vegas Market is a not-to-miss home furnishings event.”
Coppola added that Ashley is committed to providing the company’s customers with the tools they need to be successful in a competitive marketplace.
“Ashley is a company of constant innovation,” he said. “We redesign our company at every market, with [the] goal to be the best furniture company in the world. All of our efforts are designed with full understanding of what it takes to help our retailers succeed. At every market, Ashley retailers will find the latest in furniture, design, marketing and technology.”
