Valdese Weavers is relocating their High Point showroom to 311 N. Hamilton Street from their previous location at Market Square Tower. The company will occupy the entire third floor of the 311 building, in a prime N. Hamilton location.
“This is simply a very momentous decision for us,” said Mike Shelton, President and CEO of Valdese Weavers. “We have enjoyed a wonderful 30-year home at Market Square Tower and have a great relationship with their parent company, International Market Centers (IMC). I want to first thank Bob Maricich and his team at IMC for all they have done for Valdese Weavers over so many great years for our company. I feel that we established an identity for Valdese Weavers on the 6th floor of Market Square Tower that allowed us to showcase, in the best possible way, our growing portfolio of brands. From a single showroom in 1990 to the 10,000 square feet of nine conjoined spaces most recently, it has been a great venue to host our customers and tell our story.
“I also want to thank Brian Casey for the support that the International Textile Alliance (ITA) has given us as a founding member and as a participant in all 60 Showtime fairs. I speak for everyone in our company that we are extremely proud that the ITA honored Valdese Weavers with their Best Showroom award at this past Showtime in November 2019.
“Our industry and the markets that we are privileged to serve are extremely fluid and dynamic. We are all immersed in the most frenetic pace of change that I have experienced in my career, right now! Valdese Weavers strives to continue to be an industry leader. Our future presence in High Point needs to represent our evolving strategy by showcasing our products and services in a way that is consistent with that strategy. Along with our InsideOut Performance Fabrics Outreach Gallery at 200 Steele, our new home at 311 N. Hamilton will allow us to do just that! Our showroom will be larger with a much more open environment than before, and provides us with a clean canvas to create an elevated experience for our customers. We hope that when our customers visit us at Showtime in May, as well as earlier during the April International Home Furnishings Market, they will understand immediately what we are saying to the marketplace with this exciting move."
