Smarts
May Think Tank Series Focuses on Brand Messaging, Communication
Whether just starting out or a veteran in your design or home furnishings business, the brand message you convey to your customers/clients changes often. Take the time we’re living through now. Are…
Universal Furniture Virtual Market Recordings Available
In light of the postponement of High Point Market, Universal Furniture hosted a Virtual Market for its retail and design customers, April 22-27.
As part of the Virtual Market, on April 24, Universal…
How Small Businesses Can Protect Customer Data
For a business of any size, customer data is an especially critical asset, offering insights into consumer preferences that can guide business owners on everything from their marketing messaging to…
theMART Launches Virtual Showroom Series
Design professionals from across the country who are seeking CEU programming will have a new resource with the launch of theMART Showroom Series. Hosted each week, Monday through Thursday at 2 p.m.…
High-End Home Furnishings Inventory Leads to Big Profits
Despite the near weekly headlines about store closings across the country, Andy Bernstein, Founder of FurnitureDealer.net, is convinced that “we’ve passed the mid-point of the so-called retail…
Interior Designers Share Advice for Facing Coronavirus Crisis
Coast to coast, designers and small business owners are finding ways to adjust their approaches, make the most out of every day and ensure their projects are pushing forward in spite of the COVID-19…
How Much Are Consumers Willing to Pay for Home Furnishings?
When it comes to setting prices, retailers are tasked with striking a delicate balance. Price items too low and you won’t turn a profit; price items too high and they’ll never leave your showroom…
Vendors Share How to Create Eye-Catching Showroom Displays
Have you ever walked into a vendor showroom at a market only to see an item positioned front and center that made you do a double take? Maybe you walked in to get a closer look, or maybe you snapped…
4 Reasons to E-Design on the Side
Online interior design companies are taking over the internet, with options available at a variety of price points. Their premises are all relatively similar: clients fill out a questionnaire about…
Adding Layers: How Carole Marcotte Mixes the Old and New at The Shops at 1700
In the heart of Raleigh, NC, there’s an iconic Mid-Century building that was once a drive-through cleaners. That was transformed into a home furnishings and gift retailer several years ago after Form…