International Market Centers (IMC) kicked off its Market Snapshot cycle for the Summer 2021 Las Vegas Market with new weekly themes focused on the areas of home and entertaining for the nine weeks leading up to market, Aug. 22 – 26, at World Market Center Las Vegas.
"The addition of weekly themes for the Market Snapshot program allows attendees to preview new and bestselling merchandise in a curated and visually exciting way," said Dorothy Belshaw, IMC's chief customer and marketing officer. "The new themed format showcases some of the best products available at market this summer, and provides attendees with a great overview."
Each weekly Market Snapshot will highlight six selected products available at the upcoming Summer Market – two furniture, two home decor and two gift products – presented in the following themed designations:
- Week 1: Breakfast at Home
- Week 2: Working 9 to 5
- Week 3: Family Game Night
- Week 4: Birthday Party
- Week 5: Spa Day at Home
- Week 6: Entertaining at Home
- Week 7: Al Fresco Fiesta
- Week 8: Movie Night
- Week 9: Celebrate Good Times
The winners of the Summer 2021 Las Vegas Market Snapshot program will be determined by popular online voting, from August 16 to August 20. In addition to voting via the website form, participants will be able to vote on social media for their favorite Market Snapshot products via Las Vegas Market’s Instagram and Facebook.
