FS (Fashion Snoops), the global trend forecasting agency, released the Spring/Summer 2023 color lineup, which will prove to be must-haves across all industries, including fashion, accessories, home, wellness, and beauty.
FS explores how color is evolving globally with cross-market color intelligence reports. "Our experts analyze how the overarching cultural climate and consumer sentiments impact color before drilling down to market-specific insights," explains Joanne Thomas, Director of Color. "This allows us to deliver a holistic overview of the landscape of color across the whole creative industry and a bespoke strategy for your individual market sector. Each color is uniquely versatile and relevant to all markets, guaranteed to captivate consumers and drive newness for your future assortments."
Combining the warmth of coral with a laidback beige undertone, Serandite emerges as the newest color-infused neutral for the new 2023 season. This soothing hue feels preserved in a more innocent time - delicately dreamy while rooted in reality; Serandite has a flourishing energy that is almost glowing with softness and strength.
The new pink for Spring/Summer 2023, Spritz, is the "it" color of the season, cultivating feelings of joy and happiness while also representing a growing desire to be expressive and bold. Spritz speaks to a new wave of hyper-vivid, blessed-out hues that refresh familiar brights and evoke a celebratory sensibility.
Watermark is an update to the traditional olive and khaki greens, gently washing over our emotions and providing a feeling of relaxation and well-being. It's a familiar shade, abundant in all things vital and alive. The versatility of such a soothing color further emphasizes the turn to "new neutrals."
Husk is an ode to the consumers' shift to turning back to things that matter most, reconnection with nature, and the importance of organic textures and all-natural design. This hue's undyed essence is a nod to tried-and-true craftsmanship - mother nature's sun-kissed approval for all things genuine and good.
