DAA Announces Insider Access Experience at Fall High Point Market

The High Point Market Authority’s Diversity Advocacy Alliance (DAA) is accepting applications for its newly named Insider Access Experience at fall market, held throughout the fall trade show dates, Oct. 26–30.

Five participants will each shadow one industry professional at the fall market for the opportunity to learn market tips and tricks along with business best practices. The expert lineup includes celebrity designers Corey Damen Jenkins, Erika Hollinshead Ward and Mikel Welch. Participants will accompany their industry expert for a scheduled two-hour period between Fri., Oct. 25, and Wednesday of market.

Eligible participants must be a business owner registered for a Fall 2024 High Point Market buyer pass or a collegiate-level design student registered for a Fall 2024 High Point Market student pass. The application is available online at www.highpointmarket.org/DiversityAdvocacyAlliance until Sept. 20 at 5 p.m. ET.

“Promoting diversity at High Point Market requires a 360-degree perspective,” said Tammy Covington Nagem, HPMA president and CEO. “The DAA’s Insider Access Experience supports the next generation of designers with a chance to learn directly from role models and seasoned professionals, to envision how they may grow within the design and furnishings industry.”

The DAA is an HPMA initiative with a mission to expand representation and equitable opportunities for the BIPOC community within the home furnishings industry and its leadership. Additional information about DAA may be found at www.highpointmarket.org/DiversityAdvocacyAlliance.