Coaster to Unveil Three Galleries at Summer Vegas Market

Coaster Fine Furniture is headed to the Las Vegas Market with three, themed and curated galleries as part of its new showroom in Building A-800/801. The trio of product environments will showcase many exclusive designs, along with the company’s commitment to better designed goods at exceptional values, according to a news release.

Crystal Nguyen, Vice President of Merchandise and Strategic Product Planning at Coaster, curated the galleries, supported by extensive research, company officials said. The Viva Las Vegas, Desert Rose and Quiet Luxury themed environments embody the company’s “bought product” strategy, offering price points from promotional to elevated better goods.

Viva Las Vegas combines all-white decor with metallic accents for a futuristic feel, with the color palette including splashes of light gray, black and taupe. Materials include glass, chrome, stainless steel and pearlized wood finishes for added textures, while curved and radius pieces demonstrate the trend of rounded shapes. Nguyen described the look as an evolution of glam that is impressive, contemporary and Italian luxe.

Desert Rose transforms warm, earth-toned upholstered pieces — referred to by Coaster insiders as the “Spicy Room” — into a new display that nods to the Southwest styles of the ’80s and ’90s. The look mixes chunky, raw wood items with artisan India décor with inlays. “Imagine decorating an Airbnb in Joshua Tree,” Nguyen said. “Think butterscotch leather dining chairs and matte black metal, and then sprinkle in some stripes, pottery and faux fur for fun.”

The theme is in keeping with the resurgence in ’80s and ’90s home décor styles, alongside a renewed interest in biophilic design, she said. “Inspired by the unique beauty of the Mojave, the Desert Rose collection represents the intersection of these trends,” Nguyen said. “For consumers who seek to reconnect with nature within the comfort of their homes, Desert Rose offers a rustic oasis.”

Finally, Coaster’s Quiet Luxury theme exudes an “old money,” swanky aesthetic without the associated high-ticket costs, company officials said. In contrast to the white-and-chrome color scheme of Viva Las Vegas or the earthy tones of Desert Rose, Quiet Luxury places smooth, dark and light wood finishes alongside matte, aged gold metal. Materials range from marble and leather to matte velvets. Other elements include clean lines, vertical reeding and fluting.

“There’s an undeniable appeal to imitating the fashion choices of the rich and famous, which was why ‘glam’ was such a popular aesthetic in the past,” Nguyen said. “It was flashy and loud and a status symbol as much as a fashion statement. However, like the old saying goes, money talks and wealth whispers. Extravagant designs are now widely regarded as trying too hard and phony. Consumers now are drawn to understated elegance.”