Capel Rugs Celebrates 100 Years

 Capel Rugs is celebrating its 100th anniversary in 2017 with a variety of special events, giveaways and commemorative rug designs to be rolled out at the winter markets in Atlanta and Las Vegas.

The celebrations will begin at noon on Jan. 12 at the Atlanta International Area Rug Market, where Capel Rugs exhibits in its permanent year round showroom in AmericasMart, space 3-C-13. At the Atlanta market, the company will hold its official centennial kickoff party, sharing a champagne toast, birthday cake and “cake pop” favors with dealers. Hosts for the event will be Cameron Capel, Vice President of National Accounts, Mary Clara Capel, Director of Marketing and Richard Capel, Managing Director - Manufacturing. 

For Las Vegas Market attendees, an anniversary party will take place on January 23, also at noon. In Las Vegas, Capel Rugs shows in its permanent year round showroom on the ground floor in the World Market Center’s, Space A133. 

“Our theme for the centennial celebration is ‘100 years of heritage in every rug,’” said Cameron Capel. “One hundred years in business is a major milestone, and it underscores our long tradition of providing the very best quality, service and customer satisfaction.”

“To help build awareness with consumers about this achievement, and our legacy of successful rug making, we’re creating colorful door decals with our special anniversary logo for retailers’ use,” Mary Clara Capel added.

At the markets, Capel Rugs also will be giving away 100 limited edition tote bags produced from rugs made at its factory in Troy, N.C. The tote bags, which will carry the anniversary logo, will be available on a first-come, first-served basis to showroom visitors.

To mark the centennial celebration, Capel Rugs created the Capel100.com microsite to highlight the company's legacy over the last 100 years.